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Never Get a “Real” Job: How to Dump Your Boss, Build a Business and Not Go Broke

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Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial real" job. In Never Get a Real Job: How to Dump Your Boss, Build a Business, and Not Go Broke, Gerber challenges the social conventions behind the real job and empowers young people to take control of their lives and dump their nine-to-fives--or their quest to attain them. Drawing upon case studies, experiences, and observations, Scott dissects failures, shares hard-learned lessons, and presents practical, affordable, and systematic action steps to building, managing, and marketing a successful business on a shoestring budget. The proven, no-b.s. methodology presented in Never Get a Real Job teaches unemployed and underemployed Gen-Yers, aspiring small business owners, students, and recent college graduates how to quit 9-to-5s, become their own bosses, and achieve financial independence.


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Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial real" job. In Never Get a Real Job: How to Dump Your Boss, Build a Business, and Not Go Broke, Gerber challenges the social conventions behind the real job and empowers young people to take control of their lives and dump their nine-to-fives--or their quest to attain them. Drawing upon case studies, experiences, and observations, Scott dissects failures, shares hard-learned lessons, and presents practical, affordable, and systematic action steps to building, managing, and marketing a successful business on a shoestring budget. The proven, no-b.s. methodology presented in Never Get a Real Job teaches unemployed and underemployed Gen-Yers, aspiring small business owners, students, and recent college graduates how to quit 9-to-5s, become their own bosses, and achieve financial independence.

30 review for Never Get a “Real” Job: How to Dump Your Boss, Build a Business and Not Go Broke

  1. 4 out of 5

    Eric

    I'm really glad I didn't pay any money for this. The book starts out promising enough, with some nice snarkiness about the curse and affliction of "real jobs." That part's fun. When the author gets to the actual advice about starting up a business, the book turns stale and uninteresting. Why? Because the advice is so pedestrian. For example, when attempting to make a difficult decision, the author advises making a list of pros and cons. Who knew? Also, when you're looking to partner with someone I'm really glad I didn't pay any money for this. The book starts out promising enough, with some nice snarkiness about the curse and affliction of "real jobs." That part's fun. When the author gets to the actual advice about starting up a business, the book turns stale and uninteresting. Why? Because the advice is so pedestrian. For example, when attempting to make a difficult decision, the author advises making a list of pros and cons. Who knew? Also, when you're looking to partner with someone in your start-up, pick someone dependable and trustworthy. Gosh, I never would have figured that out. To be fair, I'm probably not the author's target audience. I'm too old. He's going after college-age folks who probably were never taught such basic common sense in high school. Trouble is, as someone stuck in a "real job," I was hoping for a bit more than that.

  2. 4 out of 5

    Andrew

    Could probably be boiled down to a few sentences: Don't waste time scheming grand schemes and never get off the ground. Instead, using the least amount of resources possible, test the smallest component of your business idea in the real world. If it succeeds, use the profits to expand to other aspects of your business plan. Fail often, fail small, don't wait for investors or capital. The rest of the book is fluff. Could probably be boiled down to a few sentences: Don't waste time scheming grand schemes and never get off the ground. Instead, using the least amount of resources possible, test the smallest component of your business idea in the real world. If it succeeds, use the profits to expand to other aspects of your business plan. Fail often, fail small, don't wait for investors or capital. The rest of the book is fluff.

  3. 5 out of 5

    Emmanuel Ayeni

    I joined this amazing book courtesy of the blinkist app. It shares amazing ways to quit your job and start up your business with proper planning and preparation that ensures that you don't join the statistics of failed businesses. I joined this amazing book courtesy of the blinkist app. It shares amazing ways to quit your job and start up your business with proper planning and preparation that ensures that you don't join the statistics of failed businesses.

  4. 5 out of 5

    Erika

    Uhmm while the info given was not so bad, I did not like the feeling that I was being reprimanding the whole time for "being so stupid". Every other page was filled with the assumption that I thought I knew what I was talking about in "thinking" I wanted to go into business for myself. A lot of what was stated in the book is info readily accessible in just about any other book with lots of online resources sprinkled in. But hey what do I know? I am far from a serial entrepreneur. ~Erika Uhmm while the info given was not so bad, I did not like the feeling that I was being reprimanding the whole time for "being so stupid". Every other page was filled with the assumption that I thought I knew what I was talking about in "thinking" I wanted to go into business for myself. A lot of what was stated in the book is info readily accessible in just about any other book with lots of online resources sprinkled in. But hey what do I know? I am far from a serial entrepreneur. ~Erika

  5. 4 out of 5

    Michael

    The hard part about this book is sifting the few valuable nuggets from the over-the-top ongoing ranting. I admire candid guidance, but the ongoing negative diatribe seems more aimed at discouraging people from becoming a competing entrepreneur than helping them toward success. The best part was actually the one paragraph business plan.

  6. 5 out of 5

    Saajan Ali

    I was expecting much more but unfortunately it didn’t satisfy me. Well, the book has got no practical advices instead it is full of theoretical knowledge.

  7. 4 out of 5

    Butterfly92

    This book was the perfect read after attending a seminar on starting a business. I could compare what I learned during the seminar with the content of the book and get some great ideas on how to survive the crutial first 1-2 years. I feel more comfortable that it might actually work. I still haven't reached the point of starting my own business yet but I will use the time to prepare as best I could. If you are in a similar situation this book could help you out a lot. This book was the perfect read after attending a seminar on starting a business. I could compare what I learned during the seminar with the content of the book and get some great ideas on how to survive the crutial first 1-2 years. I feel more comfortable that it might actually work. I still haven't reached the point of starting my own business yet but I will use the time to prepare as best I could. If you are in a similar situation this book could help you out a lot.

  8. 4 out of 5

    Geoffrey

    I lived and/or do live this life and I can tell you that 97% of this book is very accurate. I was looking for something with a bit more story and less just listing resources, etc. - so that was a turnoff as far as readability goes. At the end of this day, this book has the information that you need to go off on your own, but the inspiration will need to be found elsewhere.

  9. 5 out of 5

    Danessa

    Not as informative as I thought it would be. Mostly “rants” and sharing of common-sense knowledge.

  10. 5 out of 5

    Tim Lee

    Terrible advice from start to finish.

  11. 5 out of 5

    Anders

    A surprisingly good book about entrepreneurship. I have read a lot of books on the subject but this one is one book I will return too again and again

  12. 5 out of 5

    Radu Vunvulea

    Well, not in top 50 of my personal taste. Good concepts, presented in a wrong way.

  13. 4 out of 5

    Vinicius

    It is a great normal book, trying to inspire and leverage your capacity of not getting a "real job" and create your own opportunities It is a great normal book, trying to inspire and leverage your capacity of not getting a "real job" and create your own opportunities

  14. 4 out of 5

    Erline.

    What's not to love about this book? Scott Gerber provides readers with practical tips they can use to get their businesses started even with the tightest of budgets. He uses plain and simple language and illustrates his points very clearly. The one downside if I can even really call it that is most of the sources/websites he recommends to use as tools are US based and some are unavailable or not relevant to others (I live in the UK) but honestly that isn't a big deal, you can do your own researc What's not to love about this book? Scott Gerber provides readers with practical tips they can use to get their businesses started even with the tightest of budgets. He uses plain and simple language and illustrates his points very clearly. The one downside if I can even really call it that is most of the sources/websites he recommends to use as tools are US based and some are unavailable or not relevant to others (I live in the UK) but honestly that isn't a big deal, you can do your own research to find tools local to you. All in all, a good read if you're serious about starting your business, if not then this REALLY isn't the book for you...trust me. I noticed some comments about the authors use of swear words and downgrading their rating because of this, honestly if that's all you took from this book then it really wasn't for you.

  15. 5 out of 5

    Joél Steinmann

    this book really inspired me to take immediate action. not only to start a business it seems highly applicable also to improve your current job, remove bad habits and find ways to get successful after all. Scott Gerber shows easy ways to really start a business. He questions very hard the use of business plans that are gone from worst to best case scenarios. Since you will never be right anyway with your guesses, who needs business plans anyway. In exchange he shows you what helps you to start a this book really inspired me to take immediate action. not only to start a business it seems highly applicable also to improve your current job, remove bad habits and find ways to get successful after all. Scott Gerber shows easy ways to really start a business. He questions very hard the use of business plans that are gone from worst to best case scenarios. Since you will never be right anyway with your guesses, who needs business plans anyway. In exchange he shows you what helps you to start a business like to structure your selling process and create revenue from the very first day in business. His main statement is cash flow, cash flow and once again cash flow. you need to generate immediate revenue to be successful and survive. but more on that in his very easy to read book.

  16. 5 out of 5

    Upom

    A solid book of advice on how to pursue entrepreneurship, but like all advice, should be taken with a a grain of salt. The author's tone could be best described as "dickhead," which can be irritating. His advice is also often contradictory, such as when he states one should be bluntly honesty in business, and then goes on to illustrate several examples where subterfuge seemed to serve him best. Nonetheless, Gerber illustrates offers some solid tips, especially on how to make a small business see A solid book of advice on how to pursue entrepreneurship, but like all advice, should be taken with a a grain of salt. The author's tone could be best described as "dickhead," which can be irritating. His advice is also often contradictory, such as when he states one should be bluntly honesty in business, and then goes on to illustrate several examples where subterfuge seemed to serve him best. Nonetheless, Gerber illustrates offers some solid tips, especially on how to make a small business seem far more legitimate on a shoestring budget. Though the book is primarily aimed at those who are bootstrapping, its a decent guide for anyone who wants to start entrepreneurship.

  17. 5 out of 5

    Matthew Bradley

    Without a doubt, written by a hardened New Yorker! Pretty decent, honest, no-BS, real book about entrepreneurship. It goes in the opposite direction of most books and takes a realistic--bordering on pessimistic--view of life as a start-up founder, which is absolutely fantastic. By shattering illusions and delusions, better decisions can be made. My only qualm with this book is it seems to take the middle view: don't aspire to big things, aspire to something between greatness and shittiness, while Without a doubt, written by a hardened New Yorker! Pretty decent, honest, no-BS, real book about entrepreneurship. It goes in the opposite direction of most books and takes a realistic--bordering on pessimistic--view of life as a start-up founder, which is absolutely fantastic. By shattering illusions and delusions, better decisions can be made. My only qualm with this book is it seems to take the middle view: don't aspire to big things, aspire to something between greatness and shittiness, while still turning a profit over the long-term. There's nothing wrong with it in and of itself, and there are definitely some lessons to be learned when starting a company of any size.

  18. 4 out of 5

    Marc

    Actually a pretty good "no-nonsense" primer to what it takes to start a personal-scale business. Most of the advice was most applicable to service businesses like tutoring, video/photo, web, consulting, etc. But there were some great nuggets of strategy and framework for how to think about your business, and also a good selection of current resources (mostly web-based) that can help out the entrepreneur. Actually a pretty good "no-nonsense" primer to what it takes to start a personal-scale business. Most of the advice was most applicable to service businesses like tutoring, video/photo, web, consulting, etc. But there were some great nuggets of strategy and framework for how to think about your business, and also a good selection of current resources (mostly web-based) that can help out the entrepreneur.

  19. 4 out of 5

    Yodamom

    Fantastic kick in the pants motivational book. His advice, get off you rear and do it, start something. You don't have to plan it to death, or have bog bucks you just have to do it, make it work then make it grow. Ok, I know, duh we all know that. but do we all do it ? No, we over-plan over finance, over prepare for something before we even give it a try. I really enjoyed this in your face book. I plan on reading it again. Fantastic kick in the pants motivational book. His advice, get off you rear and do it, start something. You don't have to plan it to death, or have bog bucks you just have to do it, make it work then make it grow. Ok, I know, duh we all know that. but do we all do it ? No, we over-plan over finance, over prepare for something before we even give it a try. I really enjoyed this in your face book. I plan on reading it again.

  20. 4 out of 5

    Shaila Luther

    Insightful raw transparency behind the dirty work of being an entrepreneur. One paragraph startup plan vs. spending unnecessary time building it out before getting the product/service out there. Start testing and see what works. Suggestions for efficient ways to work (splitting time into buckets: strategic planning, internal operations, revenue generation) and finding out how and when you are most productive.

  21. 4 out of 5

    Rick Thomchick

    Cheeky and unvarnished, Scott Gerber takes a "Fight Club" approach to entrepreneurial coaching. This book is obviously targeted at Gen-Yers who need constant overstimulation to hold their attention, but it's a fascinating and entertaining read nonetheless. Cheeky and unvarnished, Scott Gerber takes a "Fight Club" approach to entrepreneurial coaching. This book is obviously targeted at Gen-Yers who need constant overstimulation to hold their attention, but it's a fascinating and entertaining read nonetheless.

  22. 4 out of 5

    Alicia

    This book has so many helpful tips and tools for anyone looking to ditch the standard 9-5 way of life. More importantly, as someone who is starting my own business, Scott Gerber gives some great advice from his own experience and mishaps with a much appreciated, no B.S. approach.

  23. 5 out of 5

    Aimee

    This book is helping me start my own business!! If anyone has general business start-up advice, I'm more than willing to listen!! This book is helping me start my own business!! If anyone has general business start-up advice, I'm more than willing to listen!!

  24. 5 out of 5

    Andrienne

    Very cool information about becoming an entrepreneur that made me really think about the hardship and the trade-offs, unlike other books that make it look like it's a walk in the park. Bravo. Very cool information about becoming an entrepreneur that made me really think about the hardship and the trade-offs, unlike other books that make it look like it's a walk in the park. Bravo.

  25. 5 out of 5

    Matt

    Feels like a lot of common-sense info, but at the same time it's stuff that needs to be said. There are plenty of useful gems in here, in any case. Feels like a lot of common-sense info, but at the same time it's stuff that needs to be said. There are plenty of useful gems in here, in any case.

  26. 5 out of 5

    Keisha

    Yes, this book keeps it real.

  27. 4 out of 5

    The

    This review has been hidden because it contains spoilers. To view it, click here. A couple decent tips, but a fair amount of fluff and whatnot.

  28. 4 out of 5

    Alex

    A book tailor made for Gen Y-ers about to leave school who are pessimistic about their job prospects. A helpful primer for young entrepreneurs looking to bypass the whole job market altogether.

  29. 5 out of 5

    Harrison Forman

    One of the most practical, entrepreneurship books around. Gives you a no BS attitude and has some cool resource recommendations to help get you started.

  30. 4 out of 5

    Jerel Bonner

    Scott talks a good deal though when you look him up on the web, his experience and success leaves lots of doubt. What happened to SizzleIT!

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