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The Good Entrepreneur: An Insider’s Guide to Building a Principled Business and a Powerful Personal Legacy

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Anyone can launch a business. All you need is an idea, some hard work, and commitment. But how do you know if a business is truly successful? Simple metrics like revenue, customer adoption, and profits may reflect an entrepreneur’s capabilities, but those overshadow the true spirit of an entrepreneur—their legacy. Good entrepreneurs choose to walk a path of positive change Anyone can launch a business. All you need is an idea, some hard work, and commitment. But how do you know if a business is truly successful? Simple metrics like revenue, customer adoption, and profits may reflect an entrepreneur’s capabilities, but those overshadow the true spirit of an entrepreneur—their legacy. Good entrepreneurs choose to walk a path of positive change that’s bigger than money, or status, or success. After spending hundreds of hours in a prison visiting his father and the same amount flying in a private plane, entrepreneur Nick Kennedy started a search for meaning beyond the airline that he launched, grew, and sold. In The Good Entrepreneur, he charts the pathway to creating both a successful business and an intentional legacy. With these inspirational stories and innovative strategies to success, harness the power of entrepreneurship and start your own journey of lasting positive change. - You wonder how your life fits into the bigger picture. - You don’t have a clear vision for your business and life. - You don’t know how to cross the chasm from the life you were given and the life you want. - How entrepreneurism has served as a catalyst for humankind - And how your work contributes to this legacy. - Twelve foundational principles - To create a company and life of purpose. - The untold stories of the entrepreneurial journey - The good, the bad and the ugly told in unflinching honesty. Real success is worth more than products or profit. Get The Good Entrepreneur now and lead a purposeful, entrepreneurial life that leaves behind a legacy that matters.


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Anyone can launch a business. All you need is an idea, some hard work, and commitment. But how do you know if a business is truly successful? Simple metrics like revenue, customer adoption, and profits may reflect an entrepreneur’s capabilities, but those overshadow the true spirit of an entrepreneur—their legacy. Good entrepreneurs choose to walk a path of positive change Anyone can launch a business. All you need is an idea, some hard work, and commitment. But how do you know if a business is truly successful? Simple metrics like revenue, customer adoption, and profits may reflect an entrepreneur’s capabilities, but those overshadow the true spirit of an entrepreneur—their legacy. Good entrepreneurs choose to walk a path of positive change that’s bigger than money, or status, or success. After spending hundreds of hours in a prison visiting his father and the same amount flying in a private plane, entrepreneur Nick Kennedy started a search for meaning beyond the airline that he launched, grew, and sold. In The Good Entrepreneur, he charts the pathway to creating both a successful business and an intentional legacy. With these inspirational stories and innovative strategies to success, harness the power of entrepreneurship and start your own journey of lasting positive change. - You wonder how your life fits into the bigger picture. - You don’t have a clear vision for your business and life. - You don’t know how to cross the chasm from the life you were given and the life you want. - How entrepreneurism has served as a catalyst for humankind - And how your work contributes to this legacy. - Twelve foundational principles - To create a company and life of purpose. - The untold stories of the entrepreneurial journey - The good, the bad and the ugly told in unflinching honesty. Real success is worth more than products or profit. Get The Good Entrepreneur now and lead a purposeful, entrepreneurial life that leaves behind a legacy that matters.

40 review for The Good Entrepreneur: An Insider’s Guide to Building a Principled Business and a Powerful Personal Legacy

  1. 5 out of 5

    Brad Hairston

    To be perfectly honest, The Good Entrepreneur is not the kind of book I would typically put on my reading list, as I don’t put myself in the entrepreneurial category nor would I say I’m even remotely an entrepreneur-wannabe. I’ve been blessed to be around many great entrepreneurs (Jon Feld, Todd Price, e.g.) during my career, and I’m thankful God created people like them with that skill set. I also appreciate the fact that the rest of us bring other skill sets to the table, such as helping these To be perfectly honest, The Good Entrepreneur is not the kind of book I would typically put on my reading list, as I don’t put myself in the entrepreneurial category nor would I say I’m even remotely an entrepreneur-wannabe. I’ve been blessed to be around many great entrepreneurs (Jon Feld, Todd Price, e.g.) during my career, and I’m thankful God created people like them with that skill set. I also appreciate the fact that the rest of us bring other skill sets to the table, such as helping these entrepreneurs bring their vision to reality. All that being said, I am really glad I read this book. The author convinced me early on that being entrepreneurial means taking risks, and it occurred to me that some of my career twists/turns and other life experiences have involved doing just that. The principles espoused in The Good Entrepreneur are fantastic and insightful, and I appreciate the way the author brings them forward in a very personal way. He’s not being academic. He’s telling us his story, being extremely vulnerable about his successes, failures and learnings along the way. It was tremendously authentic and made this book so different than the typical “I hit it big – hear how I did it” book. My favorites principles from the book (in order) are #2, #7, #3 and #11. You’ll have to read the book to see what those are! Put this on your reading list, whether or not you consider yourself an entrepreneur! I guarantee you’ll be changed by the experience.

  2. 5 out of 5

    Holly G

    There a lot of good moments in the Good Entrepreneur, but it never completely connects with the fullness of the messaging. It is clear that the book is striving to make points about staying the course, finding value and meaning and taking risk that reflect who you are. But it never lands on those points fully. There is a complete lack of depth in the content, and with more research the author could probably find more cogent versions of the points he is making. It reads as a book that is written There a lot of good moments in the Good Entrepreneur, but it never completely connects with the fullness of the messaging. It is clear that the book is striving to make points about staying the course, finding value and meaning and taking risk that reflect who you are. But it never lands on those points fully. There is a complete lack of depth in the content, and with more research the author could probably find more cogent versions of the points he is making. It reads as a book that is written to impress and not to serve. There are aspects of the book that are disappointing such as claiming the acronym for FINE as something the author wrote as opposed to an age old 12 step saying. These moments reduce the potential message of the book and seem to be the authors desire to claim his cleverness. That reduces a chance to authentically connect and made the experience of the book less enjoyable.

  3. 4 out of 5

    David Denney

    Life as an entrepreneur can be lonely. "Surely no one knows my particular struggles." "I don't want to burden anyone with my 'stuff'." "I can get through this if I just knuckle down and put my nose to the grindstone." But life, especially life as an entrepreneur, is not to be lived in isolation. Whether you're a business owner/exec, a stay-at-home parent, nurse, cop, teacher, or a new grad riding a cubicle for the first time, this book has strategies for living a Good life - and doing Good in the p Life as an entrepreneur can be lonely. "Surely no one knows my particular struggles." "I don't want to burden anyone with my 'stuff'." "I can get through this if I just knuckle down and put my nose to the grindstone." But life, especially life as an entrepreneur, is not to be lived in isolation. Whether you're a business owner/exec, a stay-at-home parent, nurse, cop, teacher, or a new grad riding a cubicle for the first time, this book has strategies for living a Good life - and doing Good in the process. Thankfully, this is is not a how-to book about starting a business - there are thousands of those out there for us to chose from. This is a book about how to look at yourself - both backward and forward - to evaluate what you can do to make your entrepreneurial journey worth living. So get a journal and your favorite beverage, and get ready to do some real work. Take time with this book, savor the homework and probing questions, and see if you're not at least a little bit different when you're finished. I'm looking forward to going through this book again and really engaging with the prompts. I hope you do, too.

  4. 5 out of 5

    Trey Bowles

    This is the "go-to" book for entrepreneurs who want to know what it is like to build a business with intention and long-term impact. Nick offers something through this book that all entrepreneurs need, which is transparency, honesty and a way to see the reality and inner-workings of building a business while being a "good entrepreneur". "The Good Entrepreneur" walks you through the idea of building a legacy that far exceeds the contentment and happiness that comes from simply building a successf This is the "go-to" book for entrepreneurs who want to know what it is like to build a business with intention and long-term impact. Nick offers something through this book that all entrepreneurs need, which is transparency, honesty and a way to see the reality and inner-workings of building a business while being a "good entrepreneur". "The Good Entrepreneur" walks you through the idea of building a legacy that far exceeds the contentment and happiness that comes from simply building a successful business. This book, for entrepreneurs, is a great guide to building a legacy, seeing key events in your life as an opportunity to building a lasting and generational impact. Entrepreneurs are always looking for ways to "do good" while "doing well" and this book does an excellent job of guiding entrepreneurs through the process of how to be successful in both.

  5. 5 out of 5

    Michael G King

    I'm fairly judgey (judgy?) when it comes to personal development and leadership books - there's just a lot of mediocrity and re-packaged messaging out there. The Good Entrepreneur is head-and-shoulders above any of that noise. Why is that? First, the 10 principles give a digestible format to understand the lessons and reminders of why entrepreneurs are so important and how to best show up as both entrepreneurs and human beings. Second, the personal anecdotes don't seem fabricated plus they're very r I'm fairly judgey (judgy?) when it comes to personal development and leadership books - there's just a lot of mediocrity and re-packaged messaging out there. The Good Entrepreneur is head-and-shoulders above any of that noise. Why is that? First, the 10 principles give a digestible format to understand the lessons and reminders of why entrepreneurs are so important and how to best show up as both entrepreneurs and human beings. Second, the personal anecdotes don't seem fabricated plus they're very relatable. Finally, the exercises at the end of each chapter go beyond check-in-the-box and are can actually lead to insightful discovery - (provided you take the time to do them!). The Good Entrepreneur is officially on my must-read list for entrepreneurs.

  6. 5 out of 5

    Angela

    I appreciated the broadening of the definition of “entrepreneur” to include me. I have not traditionally considered myself an entrepreneur (I’m an ER physician), but I definitely bear risk in my vocation regularly, and enjoyed being welcomed into the community of entrepreneurship by Nick. I also appreciated his honesty and transparency about the brokenness in his own story, and understand better how lonely a place it can be when shame isolates you, makes you think “I’m the only one,” and how imp I appreciated the broadening of the definition of “entrepreneur” to include me. I have not traditionally considered myself an entrepreneur (I’m an ER physician), but I definitely bear risk in my vocation regularly, and enjoyed being welcomed into the community of entrepreneurship by Nick. I also appreciated his honesty and transparency about the brokenness in his own story, and understand better how lonely a place it can be when shame isolates you, makes you think “I’m the only one,” and how important it is for all of us to share our stories with each other. I took away some important principles to apply to my business practices, relationships, and even parenting. The benefit of this book is definitely not limited to the business community.

  7. 5 out of 5

    Ryan Bricker

    This is both practical and tactical in building a business foundation, but more importantly it connects on the human side of why and who are and whom we become through the process. This was a real treat in the landscape of business books this has tones of real life with it. (and it makes me want to fly in a private plane)

  8. 4 out of 5

    Austin Mann

    Nick's words radiate with truth & vulnerability and offer insights into what it really takes to build a business, and a life, with meaning. Thankful for leaders like this who openly share about their shortcomings and the lessons learned when it feels everything is on the brink of collapse - I'll surely be referring back to these principles to help navigate my own challenges ahead. Nick's words radiate with truth & vulnerability and offer insights into what it really takes to build a business, and a life, with meaning. Thankful for leaders like this who openly share about their shortcomings and the lessons learned when it feels everything is on the brink of collapse - I'll surely be referring back to these principles to help navigate my own challenges ahead.

  9. 5 out of 5

    Hubert

    Honest, refreshing, direct. Loved it!

  10. 5 out of 5

    Ozy Howe

  11. 5 out of 5

    Sue aka Pooh Bear

  12. 5 out of 5

    Russell Chance

  13. 5 out of 5

    Venson

  14. 4 out of 5

    Alandrea

  15. 5 out of 5

    Micielle

  16. 5 out of 5

    Lely Reads

  17. 4 out of 5

    Daniela

  18. 4 out of 5

    Cheryl Bradley

  19. 5 out of 5

    Vikki Adkins

  20. 5 out of 5

    Bre

  21. 5 out of 5

    Binh Nguyen

  22. 5 out of 5

    Daniel

  23. 5 out of 5

    Courtney Buley

  24. 5 out of 5

    Jennifer Schreiber

  25. 4 out of 5

    Charissa Rate

  26. 4 out of 5

    Dawn

  27. 4 out of 5

    Guy Blackstone

  28. 5 out of 5

    Chip Howard

  29. 5 out of 5

    A.K.

  30. 5 out of 5

    Mark

  31. 5 out of 5

    Tim Ryan

  32. 4 out of 5

    Darthmistress

  33. 5 out of 5

    Jamie Johnston

  34. 4 out of 5

    Kathy Stone

  35. 5 out of 5

    Luna

  36. 5 out of 5

    Katie

  37. 4 out of 5

    Tracy

  38. 4 out of 5

    Garrett

  39. 4 out of 5

    Alex Helm

  40. 4 out of 5

    Trista

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