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Superconnector: Stop Networking and Start Building Business Relationships that Matter

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Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. STOP NETWORKING. Seriously, stop doing it. Now. It is time to ditch the old networking-for networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Sc Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. STOP NETWORKING. Seriously, stop doing it. Now. It is time to ditch the old networking-for networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Scott Gerber and Ryan Paugh reveal a new category of professionals born out of the social media era: highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. Superconnectors understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. How can you become a Superconnector? Gerber and Paugh share instructive anecdotes from a who's who roster of high achievers, revealing how to systematically manage a professional community and maximize its value. Of utmost importance is practicing Habitual Generosity, acting on the knowledge that your greatest returns come when you least expect them, and that by putting others' needs first the good karma will flow back to you tenfold. Gerber and Paugh also explore winning strategies such as The Art of Selectivity, a well-honed ability to define which relationships matter most for you and decide how you will maintain them over time. Full of helpful advice on how to communicate with anyone about anything, Google-proof your reputation, and much more, Superconnector is a must-read for those seeking personal and business success.


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Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. STOP NETWORKING. Seriously, stop doing it. Now. It is time to ditch the old networking-for networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Sc Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. STOP NETWORKING. Seriously, stop doing it. Now. It is time to ditch the old networking-for networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Scott Gerber and Ryan Paugh reveal a new category of professionals born out of the social media era: highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. Superconnectors understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. How can you become a Superconnector? Gerber and Paugh share instructive anecdotes from a who's who roster of high achievers, revealing how to systematically manage a professional community and maximize its value. Of utmost importance is practicing Habitual Generosity, acting on the knowledge that your greatest returns come when you least expect them, and that by putting others' needs first the good karma will flow back to you tenfold. Gerber and Paugh also explore winning strategies such as The Art of Selectivity, a well-honed ability to define which relationships matter most for you and decide how you will maintain them over time. Full of helpful advice on how to communicate with anyone about anything, Google-proof your reputation, and much more, Superconnector is a must-read for those seeking personal and business success.

30 review for Superconnector: Stop Networking and Start Building Business Relationships that Matter

  1. 4 out of 5

    Scott Wozniak

    This is an important book for influencers, for business development people--but also for humans in general in the modern age. The secret is that we need to build real relationships, not build a "network". I've been intuitively doing this and loved hearing their principles and tactics. Those include: be selective (connect with those who share your passions and principles, you can't connect with everyone); be diverse (get to know people outside your industry, geography, and also your personality s This is an important book for influencers, for business development people--but also for humans in general in the modern age. The secret is that we need to build real relationships, not build a "network". I've been intuitively doing this and loved hearing their principles and tactics. Those include: be selective (connect with those who share your passions and principles, you can't connect with everyone); be diverse (get to know people outside your industry, geography, and also your personality style); be consistent (this is a lifelong habit, not a one-time project); and many more. If you want to be an influencer, this is a must read.

  2. 5 out of 5

    Jake Sylvestre

    Vapid

  3. 4 out of 5

    Frieda

    Insightful read - the key takeaway: "People, not money, are your most important assets; great things in business happen when the right people come together." At the end of the day, it is down to relationships and community building where people work together on common ground or assist each other in reaching their goals. This isn't about superficial transactions but about developing solid working relationships with key people outside your "circle of trust". Insightful read - the key takeaway: "People, not money, are your most important assets; great things in business happen when the right people come together." At the end of the day, it is down to relationships and community building where people work together on common ground or assist each other in reaching their goals. This isn't about superficial transactions but about developing solid working relationships with key people outside your "circle of trust".

  4. 5 out of 5

    Carsten Hansen

    From the master of making valuable connections, this is the superb go-to guide of what to do and what not to do. It provides plenty of examples of how to go about making the connections, how to create value for those you connect with and how to improve the value you extract from your connections and how to connect with people that are relevant to you and make yourself relevant to others. I have learned a massive amount from this book and already try to implement many of the suggestions and techniq From the master of making valuable connections, this is the superb go-to guide of what to do and what not to do. It provides plenty of examples of how to go about making the connections, how to create value for those you connect with and how to improve the value you extract from your connections and how to connect with people that are relevant to you and make yourself relevant to others. I have learned a massive amount from this book and already try to implement many of the suggestions and techniques recommended in the book.

  5. 5 out of 5

    Michael

    I'm a huge fan of Keith Ferrazzi's Never Eat Alone, so when he wrote the forward and endorsed this book I thought I was in for some great advice. Instead, I got a bunch of "advanced common sense" that seemed to re-hash Keith's advice. Read Never Eat Alone if you have not already. Overall, it was good but I was hoping for more. I'm a huge fan of Keith Ferrazzi's Never Eat Alone, so when he wrote the forward and endorsed this book I thought I was in for some great advice. Instead, I got a bunch of "advanced common sense" that seemed to re-hash Keith's advice. Read Never Eat Alone if you have not already. Overall, it was good but I was hoping for more.

  6. 4 out of 5

    Davide Rossi

    I read this book in the winter of 2020 just after reading Keith Ferrazzi's more popular Never Eat Alone: And Other Secrets to Success, One Relationship at a Time. Super connector main concept are based on Never Eat Alone ones, however I found this book to be a bit more practical and an effective read (there are more suggestions about practical actions to take in less pages to read). Before giving practical advices on how to keep organized when meeting/connecting with people, how to reach very impo I read this book in the winter of 2020 just after reading Keith Ferrazzi's more popular Never Eat Alone: And Other Secrets to Success, One Relationship at a Time. Super connector main concept are based on Never Eat Alone ones, however I found this book to be a bit more practical and an effective read (there are more suggestions about practical actions to take in less pages to read). Before giving practical advices on how to keep organized when meeting/connecting with people, how to reach very important people in your area, how to introduce two people, ask for favour, etc, this book lays down some basic concept that differentiate a Super-Connector from a simple "Networker". Among the basic concepts in the book, my three main takeover were: - A Super Connector, thinks of connecting with people on a deep level (quality and depth of interaction, instead of quantity of interactions); he will rather meet with a handful of people, having meaningful discussion, rather than giving business cards or talking with 100 people on a signle event (that is what a networker does). - When you interact with someone (new relationship or old relationship), always try to understand what it's their biggest challenge right now or what they are working on at the moment, to see if you can help them now or in the future. - Relationships are not "transactional". Super connectors, are helpful first and they help for the sake of helping their relationship. With this mindeset in the long term, the results are higher than hoping for something back when helping someone.

  7. 4 out of 5

    Paula

    I don't recommend reading this book. It's not saying anything new or particularly helpful in terms of networking. As an introvert, I have made a conscious effort to improve my social skills and have watched videos and read many books and articles on this subject. This book is pretty sub-par. If you want to read it, go get a copy at the library like I did. They also seem to be piggy backing on people who've already written books but the authors are not adding anything new to the discussion. They' I don't recommend reading this book. It's not saying anything new or particularly helpful in terms of networking. As an introvert, I have made a conscious effort to improve my social skills and have watched videos and read many books and articles on this subject. This book is pretty sub-par. If you want to read it, go get a copy at the library like I did. They also seem to be piggy backing on people who've already written books but the authors are not adding anything new to the discussion. They've referenced other authors such as Adam Grant and Vanessa Van Edwards. Grant wrote a book called Give and Take which I wrote a review on it. I found Grant's book to be basic. Van Edwards has a book on social skills which I have read, but only half of it. I wanted to like her but I just couldn't. In this book Van Edwards calls herself a Reformed Awkward Person. Unfortunately I find her to be annoying. So basically I consider the authors Scott Gerber and Ryan Paugh to be sub-par because they are referencing authors who I think are pretty basic. They also endorse the Power Pose concept by Amy Cuddy, however, the work of this woman is questionable and there does not seem to be consensus among other researchers that doing the Power Pose is good for confidence. They really should have addressed this but don't and frankly I don't think that's acceptable because people keep talking about this concept like it's a fact when it's still being argued. This book was written in 2018 and Cuddy was popular back in 2012 so the authors have no excuse for not outlining this.

  8. 5 out of 5

    Stacy

    "Superconnector" had some good tips on how to get away from traditional networking (selfish and selling something) and learn how to become a "superconnector," a relationship-focused connector of like-minded business people. The founders created Young Entrepreneur Council and being superconnectors is what they do. The book is comprised of maybe 40% of the authors' original content and 60% of interviews they've done with experts in each of the habits they're teaching. Seems like they used even the "Superconnector" had some good tips on how to get away from traditional networking (selfish and selling something) and learn how to become a "superconnector," a relationship-focused connector of like-minded business people. The founders created Young Entrepreneur Council and being superconnectors is what they do. The book is comprised of maybe 40% of the authors' original content and 60% of interviews they've done with experts in each of the habits they're teaching. Seems like they used even the book itself as an opportunity to connect with some industry greats (John Ruhlin, Adam Grant, etc.). An example of being a superconnector would be introducing two people who are working on similar projects so they can collaborate. (Be sure to include context when you make the introduction.) Or sending a personalized gift and handwritten card to someone you met at a business event.

  9. 5 out of 5

    Boaz

    There is some very practical advice about “networking” in this book. Has the potential to be 4+/5 stars, but needs some heavy editing to be a good book. Probably could cut out 50-100 pages of content to make it less repetitive. And some of the chapters seemed like there were really thrown together last minute as a set of 3-4 interviews without much substance. Overall, I’d recommend it, but be aware that it reads like it’s a rough draft.

  10. 4 out of 5

    Cassidy Chellis

    A very interesting perspective on professional relationship-building. This book presents well-researched and in-depth case studies regarding some of the world's the most well-connected professionals, deconstructing the techniques they used to develop strong and productive social networks. This book provides valuable advice not just for superconnectors, but for anyone seeking to further their professional relationships and networks. A very interesting perspective on professional relationship-building. This book presents well-researched and in-depth case studies regarding some of the world's the most well-connected professionals, deconstructing the techniques they used to develop strong and productive social networks. This book provides valuable advice not just for superconnectors, but for anyone seeking to further their professional relationships and networks.

  11. 5 out of 5

    Dr. Gerd Ehrhardt

    Scott Gerber and Ryan Paugh take a unique approach with this book, encouraging readers to ditch the typical advice given about networking. They spent months researching the world’s top high achievers, understanding how those individuals were able to leverage their talent, connections and business experience. If you want an in-depth assessment on how captains of the industry managed to get where they are - Superconnector is a wonderful read!

  12. 5 out of 5

    Yara

    Enter Superconnector, a powerful book by Gerber and Paugh - This book shatters old-school views on networking and provides readers with a fresh new perspective on how they should go about building communities of meaningful business relationships. The book includes applicable anecdotes based on more than 10 years of experience the authors share in building global professional communities and also includes insights from dozens of the top connectors in business.

  13. 4 out of 5

    Christopher Mahussier

    Thoughtful, mostly practical for anyone looking to be of better service to their community and meet some people outside your circles. The over-the-top ideas can be scaled back to manageable concepts. The nuggets and frameworks will likely be worth your while.

  14. 5 out of 5

    Katie

    I came across this book via a podcast series I was listening to. It's a good book. A lot to take in. Mainly be nice to others and take a little extra time getting to know people on a personal level. The little things go a long way. I came across this book via a podcast series I was listening to. It's a good book. A lot to take in. Mainly be nice to others and take a little extra time getting to know people on a personal level. The little things go a long way.

  15. 5 out of 5

    Julius Palmero

    The main points of the book revolves around YEC (the authors' business) which primarily a networking group for young entrepreneurs. You can feel that they made the book just to market their services. No new ideas here. The main points of the book revolves around YEC (the authors' business) which primarily a networking group for young entrepreneurs. You can feel that they made the book just to market their services. No new ideas here.

  16. 5 out of 5

    nicholas

    Great read for networking I am usually a reserved chap but this book gives a lot of pointers in the direction to bring and gain value in connections. I highly recommend this read if you need to know how to have impact in your networks

  17. 4 out of 5

    Nitinkumar Gove

    Contains few new ideas. The book is overly promotional in nature.

  18. 5 out of 5

    Andrea

    I feel like being a superconnector is a part of me. I really liked the book though to use as a reference to give to my friends who do not do this naturally.

  19. 5 out of 5

    Oleksandr

    Another great book on networking. Great tips on approaching people and big Business events. Highly recommended it

  20. 5 out of 5

    Jessica

    I know better than to stop by this section at the library, but I saw it, grabbed it anyway and was again not surprised at how little meat there actually is to some of these.

  21. 4 out of 5

    Claire

    As an entrepreneur, I found this invaluable! Buying it!

  22. 4 out of 5

    Renia Carsillo

    If, like me, you spent years programming yourself and others about how "business networking" is done, consider this book a system upgrade and reboot yourself. It's freeing, I promise. If, like me, you spent years programming yourself and others about how "business networking" is done, consider this book a system upgrade and reboot yourself. It's freeing, I promise.

  23. 5 out of 5

    Eloisa Villamora

    I learned a lot but the book could be shorter.

  24. 5 out of 5

    Scott

    Connected Lots of good advice and tactics to ensure productive discussions lead to positive results instead of just collecting business cards or connections on social media.

  25. 5 out of 5

    David Fanner

    Sloppy writing and editing, but briefly powerful in places. The chapters on mindset, proper gift giving and having a system to remember people are already paying dividends.

  26. 4 out of 5

    Barrett Merrill

    You know... I’m not a huge fan of the book critique “it was a good TED talk,” but in this case, I believe that’s an accurate statement. There are definitely a couple of ideas that I found worth reflecting on, but nothing crazy. Probably the most meaningful was their emphasis on depth over breadth. For instance, it feels like the unspoken rule of many networking events I’ve attended to max out on introductions made (a couple have actually required that I bring business cards for the total quantity You know... I’m not a huge fan of the book critique “it was a good TED talk,” but in this case, I believe that’s an accurate statement. There are definitely a couple of ideas that I found worth reflecting on, but nothing crazy. Probably the most meaningful was their emphasis on depth over breadth. For instance, it feels like the unspoken rule of many networking events I’ve attended to max out on introductions made (a couple have actually required that I bring business cards for the total quantity of attendees and made sure I not only distributed them all but also obtained every attendee’s card as well). Not a single follow up or significant relationship came out of those events. But get real with 1 or 2 new connections, find ways to make it a mutually beneficial relationship, and now you have a trusted colleague (dare I say, friend) and access to their entire network as well (not to mention the desire to extend your network to them). One other aspect of this book I thoroughly appreciated was the authors’ creativity in how to make spaces for connection. I love that they regularly host dinner parties for different friends in their network to meet, where they are each put in a team to prepare one portion of the meal, and they aren’t allowed to talk about work until after dinner. Such a relationally disarming environment, and their stories clearly prove the effectiveness of these spaces. Maybe if you struggle with networking and meeting new people, I would encourage you to read through it, but probably better material out there for those who already love making connections.

  27. 5 out of 5

    Chip Hopper

    This is a fantastic book on relationships and networking. I highly recommend it.

  28. 4 out of 5

    Steph Bell

  29. 5 out of 5

    Mauricio Gomez

  30. 5 out of 5

    Dillon Zwick

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