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Harvard Business Review on Green Business Strategy

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Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially responsible strategy at the top of your CEO's agenda. The series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.


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Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially responsible strategy at the top of your CEO's agenda. The series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.

30 review for Harvard Business Review on Green Business Strategy

  1. 5 out of 5

    Matt Harding

    This book had some interesting points, but the majority of the information was vastly out-of-date, since only two out of eight articles were written after 2000.

  2. 4 out of 5

    Parveen Bhardwaj

    “ the truth is, environmental problems do not automatically create opportunities to make money. At the same time, a opposite stance that it never pays for a company to invest in improving environmental performance is also incorrect.” ~ Forest L. Reinhardt (Essay 3 page 43)

  3. 5 out of 5

    Jennifer

    Good book for the business owner or property owner who is concerned about the next big step in the world- going green. A collection of professionally written papers on several topics of green transition. Lots of case histories and case in point examples. Loved it.

  4. 5 out of 5

    Ch

  5. 5 out of 5

    Melanie Gabriel

  6. 4 out of 5

    Shelby Crowell

  7. 5 out of 5

    Jim Robles

  8. 5 out of 5

    mor aframian

  9. 5 out of 5

    Bayu

  10. 4 out of 5

    Paul M Blanchard

  11. 4 out of 5

    Laura Woodyard

  12. 4 out of 5

    Lisbeth

  13. 5 out of 5

    Jennell McHugh

  14. 4 out of 5

    Zadrarose

    The articles are very interesting, but, unfortunately, very outdated. Some of the articles reference projects that "will be completed in 1999." This book is very useful as an example of how green measures were expected to impact business, from a historic POV. The articles are very interesting, but, unfortunately, very outdated. Some of the articles reference projects that "will be completed in 1999." This book is very useful as an example of how green measures were expected to impact business, from a historic POV.

  15. 4 out of 5

    Jean-Gardner Singleton

  16. 5 out of 5

    Matthew Masaro

  17. 4 out of 5

    Eva Radke

  18. 4 out of 5

    Ishtiakh Ahmed

  19. 5 out of 5

    Pavel Sokolovsky

  20. 4 out of 5

    Gemini

  21. 5 out of 5

    Lorin Yeater

  22. 4 out of 5

    Mervi

  23. 4 out of 5

    Peter Ellis

  24. 5 out of 5

    Felipe Marcilio

  25. 4 out of 5

    A Rye

  26. 4 out of 5

    Sinan Savaş

  27. 5 out of 5

    Lorin Yeater

  28. 4 out of 5

    Aleksandra Varadarajan

  29. 4 out of 5

    Chris

  30. 5 out of 5

    Cathy

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